Did you know that just 33% of small- to medium- sized companies have a digital presence and only 14% sell their products online?
UK Digital Champion Martha Lane Fox says ‘think of the opportunities of reaching new markets, but also talking to your suppliers, not just selling stuff to your customers but also improving your supply chain, improving your processes and all the other bits and pieces’.
You know you need to understand Internet Marketing but do not have a clue where to begin?
If you are running a business, it’s simply not enough to just have a web-site. Your customers need to be able to find the website and then they need to be able to engage with your business online.
In one day, our internet marketing experts and leading practitioners will explain how to get your website found and ensure your business is packing a powerful punch online.
HIT ME! brings together the very best experts for one power-packed day for business owners, directors and marketers who want to:
‘Book NOW and take advantage of our early bird offer’
Attendees will also receive:
Fresh Business Thinking is an association of talented professionals who have a deep understanding of UK businesses' considerations and expectations. They thus constantly deliver highly relevant content, both online and offline, for business owners who want to keep an edge of their competition.
Cedric Chambaz, Marketing Manager. Microsoft UK.
Nick James
Nick will be compering the event
Duncan Gledhill
Email Marketing for Entrepreneurs:
Email marketing has come a long way in the last few years - sequential auto responders now play a crucial role in the customer journey but need to be understood, planned, executed and monitored with care.
In this workshop, Duncan will cover off the purpose of sequential auto responders, the benefits to your business and the technical requirements.
Nichola Stott
How To Get The Best From Your Website:
5 Things To Look For To Springboard Your Search & Social Efforts
Neil Davidson
How to turn web visitor interest, into web visitor action:
Hear how Virgin Holidays increased their Upper Class seat sales by 30% with two videos! Neil will explain how to convert static, passive websites into interactive marketing tools that revolutionise customer interaction and online communication.
Michael Tinmouth
Building Your Brands Story Online:
Thomas Power
Networked Thinking v Institutional Thinking:
Thomas will help attendees understand what kind of digital thinker they are and what their focus should be to develop thought leadership and content to build their online brand.
In this session Thomas will explain how social strategies fit into existing online and traditional marketing to help businesses gain a strategic appreciation of the impact that digital and social technologies will have on their businesses.
Francesca James
How To Create Content Marketing Gold:
The one thing that digital marketing experts now seem to agree on is that content and content marketing is one of the most important aspects of any online strategy.
Not only does quality content satisfy the search engines it, perhaps more importantly, engages with customers and provides social media ‘fuel’.
Francesca will explain how to create content marketing gold that will help position your brand as an authority, increase your online visibility and power your social media efforts.
Martin Hayman
Getting the best out of your website
Are you making the most of your presence online? Martin looks at quick wins for optimising your website, how to sustain your site’s visibility over the longer term and how to use tools to help you along the way.
Barnaby Wynter
Integrating digital into your whole marketing mix
Barnaby will demonstrate how you can systemise your marketing in a way that merges digital activity into your existing marketing mix. This session will provide you with a clear context for today's marketer and leave you with a template to make your marketing work.
Interactive Session:
How to get the best from organic search: Using ‘live’ participants’ websites.